#13 - PACKAGING GETS SMARTER

A New Look for Coding

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A new coding technology might mean an end to unattractive registration marks and dark background areas, and the rise of an aesthetic option for packaging designers. 3C! Packaging released Clear Code, a coating solution that changes color when exposed to an industrial CO2 laser beam. This opens the door to markings in harmony with packaging design. The technology avoids the need to laser etch information on a dark background. It creates a permanent high-contrast code and offers better visual quality for enhanced clarity. Clear Code is compatible with a variety of inked and varnished substrates, such as cartons and labels. The process doesn’t require ink, making it cost-effective and eco-friendly.


About the Author

Journalist and the Editor-in-Chief for DirectIndustry e-magazine. She has years of experience in business issues for various media including France 24, Associated Press, Radio France…

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